The web industry runs an entire gamut of micro-industries: freelance designers, freelance developers and web companies with different amounts of skill sets and niche or target client bases.

How do you sort through the proposals and slick presentations to make a good decision on who you should use for your next web project?

We have no easy answer, however asking the following set of questions should make you clearer on where the particular person or firm has its strengths and weaknesses.